Branding Agency Melbourne
Designed in Melbourne, with a global mindset.
Studio Payne is an independent branding and creative agency based in Cremorne, Melbourne.
Since 2019, we’ve partnered with brands across retail, property, hospitality and culture on strategy, identity, campaigns and design—including some of the city’s most recognisable places, from QV and Rialto to 80 Collins and Open House Melbourne.
Why Melbourne brands work with us
One senior team, start to finish. The people who pitch the work are the people who make it. Creative direction is led by our founder, Quan, with 20 years’ experience across Australia, the US, Europe and Asia.
Local knowledge, global standard. We know Melbourne’s laneways, precincts and culture—and bring the craft of our work for brands like Google and Woolworths to every project.
Recognised. Named an AFR Fast Starter and Melbourne Studio of the Year.
Featured: Open House Melbourne
Since the studio’s founding, Open House Melbourne has been a defining partnership—campaigns that celebrate the city’s design, architecture and places, year after year. View the project
Get in touch
Something on the mind?
Email us at hello@studio-payne.com
Opening Hours
Monday to Friday
9am–6pm
Closed on weekends
& Victorian public holidays
Call Us
+61 (3) 9510 1853
Services
Brand
Qualitative and/or Quantitative Audience Research, Competitor Analysis, Benchmarking, Audience Review, Brand Purpose, Brand Idea, Brand Pillars, Brand Story, Brand Positioning, and Placemaking.
Identity
Visual Identity, Logo Development, Graphic Language, Colour Usage, Art Direction, and Typography.
Direction
Brand Platform Development, Photography, In-Store, Product & Packaging.
Guardianship
Ongoing Brand Curation and Consultation, Production Liaison, Direction, and Oversight.
Verbal
Tone of Voice, Key messaging, Elevator Pitch, Messaging Matrix, Social Extensions.
Copywriting
Campaign, Advertising, Sales/Pitches, Collateral, Website, Social, Editorial, Scripting.
Content
Social, Scripting/Storyboarding, Blogs, Newsletters, Case Studies, Articles, Tutorials.
Concept
Intelligent and compelling campaign ideas that align to your brand and connect with your audiences.
Rollout
Implementation to Print, Digital, Social, Outdoor, Radio, TVC, Point-Of Sale, and more.
Activation
Events, Experiential, Influencers / Ambassadors, Public Relations, Murals / Public Art.
Collateral
Stationery, Marketing Resources, Presentations, Templates, Infographics, Diagrams, Iconography.
Digital
UX/UI Website and Landing Pages, eDM, Social and Social Templates, Display Advertising.
Publication
Editorial, Magazines, Brochures, Programs, Portfolios, Articles, Lookbooks.
Content
Photo and video shoots.
Print
Print production including marketing, livery, and large format.
Specialties
Material boards and boxes, packaging, illustration
Melbourne Projects
Explore our local work
Frequently asked questions
Level 1, 9 Gwynne Street, Cremorne VIC 3121. Come by for a coffee.
Brand strategy, identity, voice and content, campaigns, design and production. See our services for detail.
With a conversation. Tell us about your challenge and we’ll come back with how we’d approach it. Email hello@studio-payne.com or use the form below.