︎

80 COLLINS ST

Brand Strategy, Branding, Campaign, Experience
Collaborator — Isamu Sawa
80 Collins is for the  illuminated, world-leading businesses, brands that are the captains of industry. Iconic luxury retailers and indulgent dining, a new address that  engages the city, bringing to a life a transformative  destination, day or night.


DEFINE YOUR TOTAL FUSION

Brand Strategy, Campaign, Experience
Collaborator — Damian Bennettt
What motivates you, gets you out of bed, inspires your goals and pushes you that little bit further is  different for every individual. TOTALFUSION celebrates this diversity of choice—a holistic vision for fitness—where you find strength, balance and happiness, and asked you to define your own path.
NIKE COURT 

Art Direction
Collaborator — Thierry Des Fontaines
Art direction for for Nike Courts 2020 global initiative featuring 10 time grand slam winning Australian tennis player Dylan Alcott.


LITTLE NATIONAL POST

Creative Direction, Design 
Collaborators — Jake Terrey, HerCanberra
To connect with Little National Hotel’s sophisticated traveller, we reimagined the Little National Post—into a engaging editorial that takes cues from iconic magazine design.